Jonathan Brun

My Favourite TED Talks

I am a TED Talk crack-addict and have watched every single one. Below is a list of Ted Talks, my top five which blew me away, followed by some other favorites. Enjoy!

Top 5:

Zander on music
Hans Rosling on World Development
Bolte on Strokes
Lessing on Creative Commons
DNA Folding

Some other favourites (full list here):

Putting photos together – magically
Design of the Universe
Johnny Lee: Creating tech marvels out of a $40 Wii Remote
John Francis – Planet Walker
Theory of everything
Evil
Liberal vs Conservative Brains
How Kids Learn

Published on November 22, 2008

Why I Support the Extremists.

Today is Blog Action Day, a day when a central group tries to get tens of thousands of blogs to discuss poverty issues. I volunteered, so here is my topic: Why we must support extremists.

By extremists, I do not mean violence, but rather people and organizations who are outside “mainstream” of society. Instead of donating money to WWF, I like to donate to Greenpeace, instead of United Way, I like Amnesty International. Why? Because they represent the sharp end of the spear. 
It takes crazy people to change the world, the sane are too scared. The kooks never say no, they will not quit and they do not listen to reason. To solve poverty in our time, we need people like Muhammad Yunus, Deng Xiaoping, Mahatma Ghandi, and Nelson Mandela. Here’s to the crazy ones:

Published on October 15, 2008

Seinfeld and Zidane: Two peas in a pod

Just watched two movies about people at the top of their game:

Jerry Seinfeld: Comedian and Zidane: 21st century protrait
Both show the respective men at the top of their game; intense, driven, passionate and focused beyond belief. Not much I can add to the films, except to say that they are the top, the best at what they do, and we can learn a hell of a lot from just watching them do their thing. I highly recommend both films. 
Published on August 7, 2008

The Path of the (Quasi) Vegetarian


The concept of vegetarianism has always appealed to me. Like many to-do items, I have procrastinated, but it is now clear that (Quasi) vegetarianism makes sense on three massive fronts: Personal Health, Environmental Degradation and Morality. The word “quasi” is not used as an escape root, but rather a warning. In my attempt to move towards a flesh (all animals – including fish) free diet, the most challenging thing has been the inconvience of it all. When you are at friends, a French restaurant or a seaside town – the options are limited. Even the Dalai Lama (Buddhists are vegetarians though not vegans) admits that when offered meat he accepts to avoid waste, I agree.

I try not to preach an evangelical vegetarianism, where I scorn carnivores, but rather to educate people around me to the potential benefits. Just as I think smoking is bad for you, it seems meat consumption is also detrimental to your physical, mental and moral health.

People must make their own decisions, but the corporations who control and mass market food have activly deceived the public with regards to the personal and societal costs of eating a meat rich diet. Below are a few ideas on why we should avoid (too much) meat.

Health Implications

It is very, very, very, established that eating red meat and other meat in excess is bad for you. Notice how young girls and boys are hitting puberty earlier? Scientists agree that it’s linked to the hormone injected chicken nuggets in their happy meal. Need I cite heart attack rates in the West? The list is long and deep, but eat more fruits, vegetables, and a little organic meat and you will live longer and better – guaranteed.

A solid TED Talk on the general reason for eating less meat – by a well-known chef.

Environmental

If we assume that everyone is in agreement on the current situation: global warming, the non-sustainable exploitation of resources and the rising cost of food, then we can also agree that too much meat is being grown and consumed. The UN warns that the oceans’ will hold little more than jellyfish by 2050. Chew on that!

Here is a very scary report on the largest porc producer in the United States. Another interesting article on the rising cost of meat from the International Herald Tribune and another one on the discrepancy between your government sanctioned diet and farm subsidies.

Meat is a tremendously inefficient way of getting protein: imagine everyone showering in Evian water, hunting polar bears and driving hummers. Not the best use of resources you say?

Morality

This one is probably the toughest sell. But ask yourself this: do you regularly kill, clean and cook an animal? If so, you are in the very small minority of the developed world.

I think everyone can agree that factory farming is wrong. Therefore, eating meat from a factory farm is wrong, yes? Vegetarianism is a form of protest against the exploitation of animals (see great article here).

Religion, the moral compass for many, is fairly clear on this issue. The ten commandments (Islam, Judaism, and Christianity) state, “Thou Shall not Kill” – it does not say “Thou Shall not Kill Humans”, it says “Thou Shall not Kill”. Buddhism is even clearer and preaches not harming sentient beings. We should do as little harm as possible to others implying leaving our fellow animals to their pastures.

If only schoolchildren were taken on a hunt. Buying chicken breasts at the supermarket is not the same thing as taking a live chicken in your hands, ringing it’s neck, and turning it into dinner. I have nothing against hunters, in fact I support them, they are often ardent conservationists and have a great respect for nature.

If we all touched the source of our food – perhaps we would choose a different way.

The concept of vegetarianism has always appealed to me. Like my other to-do items, I have procrastinated; but it is now clear that (Quasi) vegetarianism makes sense on three massive fronts: Personal Health, Environmental Degradation and Morality.
The word “quasi” is not used as an escape root, but rather a warning. In my attempt to move towards a flesh (all animals – including fish) free diet, the most challenging thing has been the inconvience of it all. When you are at friends, a French restaurant or a seaside town – the options are limited. Even the Dalai Lama (Buddhists are vegetarians, though not vegans), admits that when offered meat he accepts to avoid waste. I agree.
Mine is not an evangelical vegetarianism, where I scorn carnivores – no more than I think it unwise to smoke cigarettes.
People must make their own decisions, but the corporations who control and  mass market food have activly deceived the public on the costs of eating a meat rich diet. Here are a few ideas on why we should avoid (too much) meat.

Health Implications

It is very, very, very, established that eating red meat and other meat in excess is bad for you. Notice how young girls and boys are hitting puberty earlier? Scientists agree that it is linked to the hormone injected chicken nuggets in their happy meal. Ever hear about a movie “Super Size Me”? Need I cite heart attack rates in the West? The list is long and deep, but eat more fruits, vegetables, and a little organic meat and you will live longer and better – guaranteed.
A solid TED Talk on the general reason for eating less meat – by a well-known chef.

If we assume that everyone is in agreement on the current situation: global warming, the non-sustainable exploitation of resources and the rising cost of food – then we can also agree that too much meat is being grown and consumed. The UN warns that the oceans’ will hold little more than jellyfish by 2050. Chew on that!
Here is a very scary report on the largest porc producer in the United States. Another interesting article on the rising cost of meat from the International Herald Tribune and another one on the discrepancy between your government sanctioned diet and  farm subsidies.
Meat is a tremendously inefficient way of getting protein: imagine everyone showering in Evian water, hunting polar bears and driving hummers. Not the best use of resources you say?
Morality
This one is probably the toughest sale. But ask yourself this: Have you ever killed, cleaned and cooked an animal? If so, you are in the very small minority of the developed world.  
I think everyone can agree that factory farming is wrong. Therefore, eating meat from a factory farm is wrong, yes?
Religion, the moral compass for many, is fairly clear on this issue. The ten commandments (Islam, Judaism, and Christianity) state, “Thou Shall not Kill” – it does not say “Thou Shall not Kill Humans”, it says “Thou Shall not Kill”. Buddhism is even clearer, and preaches not harming sentient beings. We should do as little harm as possible to others implying leaving our fellow animals to their pastures.
If only schoolchildren were taken on a hunt. Buying chicken breasts at the supermarket is not the same thing as taking a live chicken in your hands and turning it into dinner. I have nothing against hunters, in fact I support them. They are often ardent conservationists and have a great respect for nature.
If we all touched the source of our food – perhaps we would choose a different way.

Published on July 15, 2008

Horoscopes – Fact, Fiction, Who Cares

Why do people read their horoscopes? Comfort? Motivation? Is it dependent on personality types?

Recently I watched A Brave New World, based on the book by the same name written by Aldous Huxley in 1932. The (not so fictional) futuristic world has castes based on natural aptitudes, Alphas – the intelligent independent leaders, betas – the diligent workers and gammas, the labourers…

The categorization is done based on genetics and scarily enough, it fits with modern studies done by pioneer Jarome Kagan and the even more recent book by Judith Harris, “The Nurture Assumption”.

Today, such categorizations of personality types are common practice in HR offices. They help identify leaders, workers and thinkers. In a broad sense, they work.

So, is a specific type of person more likely to consult and believe in the daily horoscope? The book stumbling on happiness by Dan Gilbert (previously mentioned in this post) , which is largely based on the psycology of Danny Kahneman, people are shown to be irrational decision makers.

Decisions are made on a set of emotional reactions we have hard wired into us and some basic analysis of the situations. Variables in decisions (i.e. having more than one choice, or having the ability to go back on choices) leads all people (not a specific personality type) to be unhappy with their decision.

Emotions play a much greater importance in decision making than analytical thought. Therefore, perhaps horoscopes are efficient motivation tools BECAUSE they use emotions as the trigger for decisions, and don’t try to fight our natural tendancies.

In fact, one of the few studies on horoscopes states that they use:

Anxiety-generating threats were alternated with irrational promises of gain, an implied high socioeconomic status was juxtaposed against the ultimate dependence of the readers on forces beyond their control, and constant exhortations to extraverted adjustment were combined with recommendations to reject one’s past. The columns thereby appeared to be designed to generate dependence, helplessness, and blind obedience to authority in their consumers.

This falls into line with what makes people happy or satisfied with their decisions. The general combination of off-loading responsibility onto someone or something else and a false sense of empowerment lead to decision making. Humans, unlike deer, act when they are caught in the headlights.

So, if horoscopes make you happy, go for it, but try to use them to good ends – wait, that would be a rational decision on an emotional foundation!

Published on October 2, 2007